Alison is the National Marketing Director for Gallagher’s Benefits & HR Consulting practice in Canada. She brings more than 20 years of marketing and communications expertise to her role with 15 years working in the benefits and HR consulting industry in Canada, US and internationally. Alison works with leadership, consultants and sales professionals aligning marketing initiatives to new business development and brand expansion goals throughout Canada. She does this through helping build a strong brand, thought leadership initiatives, benchmarking surveys, direct marketing, public relations, seminars and events.